Newsletters &
Thought Leadership
Stay ahead of the curve with our curated newsletters and in-depth articles exploring the future of Public Relations in Africa and beyond.
Latest Articles
The Future of African Brands: Reclaiming Market Share from Global Giants
Africa’s rapidly expanding consumer markets hold immense promise. However, one question continues to loom large - Why do African brands still represent such a small share of their own markets?
A Passport, a Dream, and a Global Stage: My Journey to Sharjah
On September 9th, I boarded my very first international flight destination: Sharjah, UAE. What awaited me was more than just a new country; it was the experience of a lifetime.
The Gatekeepers of Cool: How PR Drives African Pop Culture
Let’s be real — in 2025, being talented is cute, but being packaged? That’s where the power is!
Newsletter Archive
Download past editions of our newsletters to catch up on what you missed.
March Newsletter
Africa PR Week 2026 March Newsletter
April Newsletter
Africa PR week 2025 April Newsletter
Elizabeth's Journey to UAE
A Passport, a Dream, and a Global Stage: My Journey to Sharjah